Family owned and operated since 1984, Le Beau Market's goal is to provide as pleasant a grocery shopping experience as can be found in the city. Their focus is to bring the freshest local produce, fresh breads, meat, fish, dairy and deli foods to the nob hill neighborhood. Most of their staff are native San Franciscans who know how to take care of their patrons and neighbors.
With their current logo unchanged since the 80's, the task at hand was to revitalize the brand into a more approachable, trendy neighborhood market in one of the cities most affluent areas. Named after a character in the hit 70's show, Hogan's Heros, the objective was to modernize the brand while also drawing on a vintage flare reminiscent of the 60's and 70's.
Live what you love
© 2012 Samantha Szakolczay — All Rights Reserved.